Sales promotionGo to case
With this ongoing DACH-wide sales promotion, sporty brand ambassadors are working for our client, representing Garmin as a brand with authenticity, creating brand experiences and conveying an active attitude towards life. The main goal is to gain new customers for Garmin products such as the fitness tracker and the navigation devices.
After the sales promoters have been given in-depth product training, they work in the branded sales areas at the POS to not only present products, but also to implement the Garmin marketing concept. This makes it possible to give the customer a particular market experience that results not only in an increase in the sell-out and market share, but also in stronger brand perception.
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